AI Evolution of the RV Industry
The rules changed. Volume isn't the game anymore. Intelligence is. This ebook shows RV executives how AI and digital transformation are reshaping the RV industry and how to lead, rather than react.
The median age of RV buyers dropped from 53 to 49 in four years. They're comparing your digital experience to Tesla, not other RVs. And 70% of purchases now start online. Ready or not, the transformation is here.

What You'll Discover Inside the RV Ebook:
- Why Hardware Alone Lost
How the shift from product to platform is redefining competitive advantage in RV manufacturing
- The Four Transformation Pillars
Data, Cloud, Digital Platforms, and AI: the integrated framework driving RV industry leaders
- Digital Revenue Engines
From one-time sales to recurring revenue: subscriptions, marketplaces, and lifestyle ecosystems
- AI in Action
Real applications across manufacturing, design, support, and operations—no buzzwords, just results
- The New Competitors
How Lightship, Pebble, and digital-first disruptors are changing the game with AI-native approaches
- No Turning Back
Why AI transformation is a one-way street—and what happens to companies that wait
Written by RV People, For RV People
Our team actively owns many RV brands, including some of the newer disruptor ones. We live this life. We understand the passion that drives RV enthusiasts, and the business challenges that keep RV executives awake at night.
Drawing on extensive experience in mobility, automotive, and manufacturing, we're sharing the insights and strategies RV leaders need to turn disruption into opportunity.
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